For McDonald’s, we take care of the entire process relating to their employee uniforms. We deliver a modern clothing concept and are fully responsible for all restaurants in the Nordics with the ongoing development of their collection.
McDonald's
A successful full-service solutionThe whole process
For McDonald’s, we work with the whole. We take responsibility for the entire process in respect of their work clothes and ensure that the collection stays modern and up-to-date. From design and sample production, project management, customer service, maintenance and updating of the web-shop to warehousing and logistics. Björn Ödman, Sales Manager with us at Ted Bernhardtz, is working in close collaboration with McDonald’s on this assignment. – McDonald’s generally has quite a young workforce, which is why we’ve adapted the collection and the fit accordingly. From the outset and throughout all product development, we always carry out a wearer trial in one or in a couple of restaurants before we approve a new product, says Björn.
Smooth ordering
The collaboration includes co-ordinating the wishes and desires of each local market. The goal is a cohesive collection that transcends Nordic borders. – We want to offer a Nordic collection, not four separate ones, which we’ve succeeded in doing very well. Up to 95% of the collection is shared and only a few country-unique items remain, explains Björn. All McDonald’s restaurants can order their uniforms in our specially adapted web-shop. Just a few simple clicks, and the order is complete and on its way. If support is needed, our customer service team is always on hand by phone or e-mail, ready to help in four different languages – something which Anders, a buyer for McDonald’s, says he appreciates. – We sell burgers, everything else just has to work. Ted Bernhardtz At Work’s web-shop is easy to order from and the restaurants get what they’ve ordered, says Anders, buyer for McDonald’s uniforms.
Fast deliveries
For a service-oriented company with young employees like McDonald's, safe and fast deliveries are extremely important. We therefore always guarantee a daily flow, from production to warehouse and logistics, with fast and smooth delivery. – I have been working with Ted Bernhardtz At Work for many years. They are quick to respond and we have a good dialogue. Ted Bernhardtz works proactively and always keeps me informed of the current stock status. I appreciate that they are flexible with goods in their warehouse if a need should arise for us, says Anders, buyer for McDonald's uniforms.
"We take responsibility for the entire McDonald's workwear process and ensure that the collection stays modern and up-to-date."
– Björn Ödman, Sales Manager at Ted Bernhardtz
About the collection
In addition to their unique range, the McDonald's collection includes a large number of items from our Ted Bernhardtz At Work Collection as well as some purchased standard items on the market. We can therefore quickly add new items, phase out old ones and thus offer McDonald's restaurants and staff a broad collection.
"Ted Bernhardtz is proactive and always keeps me informed of the current stock status. I appreciate that they are flexible with items in their inventory should a need arise for us."
– Anders, buyer for McDonald's work uniforms.
How did we meet the needs?
When our collaboration started in 2013, we delivered workwear to McDonald's in Sweden. With flexibility at the order stage and adaptability in the execution, the collaboration has been able to develop to meet the needs of what is now a company in all Nordic countries, Food Folk. This means that we now create and deliver workwear to all McDonald's restaurants in the Nordic region.
1
customisable collection
4
countries
450 +
restaurants
25 000 +
employees